The Silent Rise of The Female Economy

Women-Centered Innovation: Products By Women, For Women (And Everyone)

Even though women control 85% of purchasing decisions, and are half the population, we live in a world where it’s taken for granted that the male perspective should be centered. This invisible bias is called “coded patriarchy,” and it shapes our daily lives. As a result, the female perspective is quietly omitted in design, business, media, technology, clothing, and even our cities. - Danielle Kayembe, Founder, Greyfire

In the U.S. alone, women control nearly $20 trillion in assets (roughly 60% of personal wealth.) Globally, women control $36 trillion in total wealth and in her paper “The Silent Rise Of The Female-Driven Economy,” this week’s GLOW Podcast Guest Danielle Kayembe discusses why women are the single largest opportunity in the market today, because they’ve been  overlooked, and underfunded.

Indeed, when a population that collectively represents the second largest economy in the world, but only receives 2% of venture funding, there is a fundamental disconnect at the leadership level that will inevitably be corrected.

Listen: The Female-Driven Economy

I realized that as a woman, I needed to get to know myself so that I could feel comfortable showing up as all of myself.

In today’s episode, you will also learn:

  • How the rise of “women-centered innovation” - products by women, for women (and for everyone!) - is going to dramatically impact the business world 

  • How to rewrite your inner voice and dialogue to serve you

  • How to create an effective life system to manage your relationships, energy, and emotional hygiene

Listen to This Week's GLOW Podcast

🔥 Voices That Inspire 🔥

Reading: Maybe You Should Talk to Someone, By Lori Gottleib

A Psychotherapist Analyzes Her Patients’ Stories… and Her Own. A deeply, almost creepily, voyeuristic look into the depth of the meaning (and meaninglessness) of life.

[Therapy] elicits odd reactions because, in a way, it’s like pornography. Both involve a kind of nudity. Both have the potential to thrill. And both have millions of users, most of whom keep their use private. —But part of getting to know yourself is to unknow yourself—to let go of the limiting stories you’ve told yourself about who you are so that you aren’t trapped by them, so you can live your life and not the story you’ve been telling yourself about your life.” 

Playing: I’m Good, by Wafia

“I was so young, I was so dumb when I gave you my heart
Think you're so mean, think you're so clean in your old classic car
But honestly looks can be deceiving you look good from afar
But when you're up close you're a loser and you lowered the bar”

Watching: Miss Americana, Taylor Swift’s New Documentary

On Impossible Beauty Standards:

There’s always some standard of beauty that you’re not meeting. ‘cause if you’re thin enough then you don’t have that ass that everybody wants. And if you have enough weight on you to have that ass then your stomach isn’t flat enough. It’s all just fucking impossible.”

On The Media’s Manipulation of Women’s Images:

"Be new to us, be young to us—but only in a new way and only the way we want," Reinvent yourself but only in a way that we find to be equally comforting and a challenge for you. Live out a narrative that we find interesting enough to entertain us, but not so crazy that it makes us uncomfortable."

🔥 Women We Admire 🔥

I’m not here to be perfect and I’m not here to be anything but my best, whatever that means for me - Jennifer Lopez

Thanks for reading and supporting Powerful Women!

~ Powered by Lisa Carmen Wang, Founder & CEO, The GLOW ⚢